Dinner Date Gifts is a start-up luxury gifts company offering stylish, hand-picked homewares products which are gift wrapped and delivered. They approached Cascade Group to develop a full brand identity, stationery pack and e-commerce website. We chose an elegant font for the logo and adapted this to develop something more unique. Use of simple black and white fits well against any colour of homeware and a spot of colour allows for regular seasonal updates. To further develop the brand, we created the tagline ‘Selected with Care, Wrapped with Style, Delivered with Love’ which sums up the benefits of the business to its customers and has a strong emotional pull.